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Content block parts

A Content block is made of parts, shown from top to bottom. Click Add part under Parts to add one, and open a part’s row to change its settings. The arrows move a part up or down; each row can be duplicated or removed.

Text fields marked with Insert value can show live values, such as the cart total. Multi-line text fields also have buttons for bold, strikethrough and links.

A heading and paragraphs.

Setting What it does
Heading Optional. Checkout’s own heading: one line, without formatting, color or size, which Shopify’s checkout headings don’t take. Live values work.
Text Each line is a paragraph, and an empty line adds room. Bold, strikethrough, links and live values work.
Size Normal or Small
Color Text color, Subdued, Info, Success, Warning or Critical: checkout’s colors, from your branding
Alignment Same as the block, Left, Center or Right

For example, under the shipping methods: heading Order by 2 PM, ships today, text Orders placed before 2 PM on weekdays ship the same day., with a Day and time rule.

Shopify’s colored message box.

Setting What it does
Title Optional. One line. Live values work; formatting marks show as typed.
Text The message. Bold, strikethrough, links and live values work.
Color Info, Success, Warning or Critical, from your branding
Text opens on a tap Buyers tap the title to read the text. Needs a title and text. Until then, the text shows.
Buyers can close it Shows a close button. Once closed, the banner stays closed for the rest of the buyer’s checkout.
Block checkout progress While the banner shows, buyers can’t continue to the next step or pay. See below.

A banner that blocks checkout is a simple checkout rule: its rules describe the problem, and its text tells the buyer how to fix it, such as “We can’t ship alcohol to Utah. Please choose a different address.” When the rules stop passing, the banner goes away and the buyer can continue.

When a buyer tries to continue, checkout tells them why with Message buyers see when they try to continue. Leave it empty to use the banner’s title, or its text. In the editor, the part’s row shows a Blocks checkout badge.

Test a blocking banner with a cart that should be stopped and one that shouldn’t: wrong rules can stop every buyer.

One picture.

Setting What it does
Picture link The picture’s address. Upload it in Shopify admin under Content → Files and copy its link. A different picture per language goes under Translations.
Description Read aloud by screen readers. Leave it empty for decorative pictures.
Opens a page when tapped Optional. The page opens in a new tab, so the buyer keeps their checkout, unless you tick Open in the same tab. A link typed without https:// gets it.
Shape As is: the picture’s own size, up to the width. Square, Wide (16:9) or Tall (3:4): the picture fills the width in that shape.
Width Full width, Medium (up to 240px) or Small (up to 120px, like a logo)
Fit With a shape: Fill the shape, cutting off the edges that don’t fit, or Show the whole picture, which may leave space at the sides or top and bottom
Corners Square, Rounded or More rounded
Border A line around the picture

To show a picture on phones or computers only, use Show on in the block’s Look.

Logos and seals that say “this checkout is safe”: payment logos, and your own badge pictures such as a security seal or a guarantee badge. Pictures only: a promise in words, like a lock icon with “Secure checkout”, is a benefit.

Setting What it does
Badges, in order The badges shown, left to right. Use the arrows to reorder them.
Add payment logos Search Shopify’s payment logos, like Visa or Klarna, or pick from the most used. Logos use Shopify’s style.
Add badge picture Your own seal: a Picture link and a Description
Size Small, Medium or Large. Sizes your badge pictures and the room between badges. Payment logos keep Shopify’s size.
Alignment Same as the block, Left, Center or Right

A new Trust badges part starts with Visa, Mastercard, American Express, PayPal, Apple Pay, Google Pay and Shop Pay. Keep only the ones your store accepts.

For a “Secure checkout” line over the logos, start from the Secure checkout template, or add a Text part above.

Short promises, also called USPs: free shipping, easy returns, made locally. Each benefit has an icon or a small picture, a title and a line of text. Benefits replaces the older Icons with text and Feature highlights blocks.

Each benefit has:

Setting What it does
Shows An icon, from checkout’s icons, or A picture, which replaces the icon
Icon One of checkout’s icons
Ready-made picture, Picture link With A picture: one of the ready-made pictures the older Feature highlights block had, or your own link
Title One line, such as Free shipping
Text Optional, such as Tracked delivery on every order. The Compact layout doesn’t show it.
Link Optional. The title opens it. Without a title, the icon or picture does.

Quick add writes a common benefit in one click: Secure checkout, Fast shipping, Easy returns, Free shipping, Money-back guarantee, Loved by customers, Here to help and Ships worldwide. A new Benefits part starts with Secure checkout only. Only add promises your store keeps. Change the words to match your policies.

For the whole part:

Setting What it does
Layout Row: side by side, the icon on top. Stacks where it’s narrow. List: one per line, the icon at the start. Compact: a small icon and the title on one line, without the text. Cards: side by side with a bigger picture on top, like Feature highlights.
Box around each benefit None, Outline or Shaded
Icon and picture size Small, Medium or Large
Icon color Text color, Subdued, Green, Orange or Red: checkout’s colors, from your branding
Alignment Same as the block, Left or Center. A List always lines up at the start.

Questions that open to their answers.

Setting What it does
Question One line, such as When will my order arrive?. Live values work.
Answer Bold, strikethrough, links and live values work.
Open the first question Its answer shows without a tap. The others open when tapped.

Click Add question for more. The FAQ card adds a Text part above, with the heading “Frequently asked questions”.

One or more buttons or links. Each has a Button text and When tapped:

When tapped Settings
Open a page Page link. It opens in a new tab, so the buyer keeps their checkout, unless you tick Open in the same tab. A link typed without https:// gets it.
Email Email address: opens the buyer’s email app, addressed to you
Call Phone number: phones call it, and computers offer their calling app. Start with + and the country code so buyers abroad can call.
Apply a discount code Discount code: applied when tapped. Once the code is applied, the button shows Text once applied (Applied if empty) and can’t be tapped again. If Shopify refuses the code, buyers see why under the button. The editor warns you when the code isn’t in your Discounts, has expired or hasn’t started. In checkouts where Shopify doesn’t let buyers change discount codes, such as an invoice for a draft order, the button is hidden.
Copy text Text to copy, such as a code or an account number. The button says Copied for 2 seconds.
Show more text Window title (the button’s text if empty) and Text in the window, which opens only when tapped. For a size guide, your terms or a shipping policy.

For all the part’s buttons:

Setting What it does
Style Buttons or Links
Emphasis Buttons only. Primary: filled, like Pay now. Secondary: quieter, so it doesn’t compete with Pay now.
Color Accent, your checkout’s colors from your branding, Text color, or Red for warnings (buttons only: checkout’s links can’t be red)
Placement Side by side, or Stacked, which makes buttons full width

The Contact info card starts with Email us and Call us links, and Discount buttons with an Apply code button. The Size guide and Terms and conditions templates use Show more text.

Empty room or a line between other blocks.

Setting What it does
Shows Space, empty room, or Line, a thin line with room above and below
Size For a space: Extra small, Small, Medium, Large or Extra large
Room above and below For a line: None to Extra large

To space a block from the ones around it, you can also use Room above and Room below in its Look.